Results tagged “structure” from stevenfeinberg.com

During President Obama's State of the Union (SOTU), I suggest you pay attention with a different lens. Evaluate his message through the vantage point of an Advantage-Maker. This is not a political partisan rating but an independent view of the state of his advantage-making. Rate President Obama's Shift IQ.

Advantage-Makers are strategic shifters. They interact with the world differently. In the face of constraints they consistently create superior outcomes. Their task is to shift the odds in our favor. This capacity to strategically shift is the hallmark of Advantage-Makers and advantage-making. To deal with constraints advantage-makers have high Shift IQ's (SQ).

This ability to shift is what amounts to a secret or hidden code of advantage-making, and is made from 5 dimensions. These dimensions are the levers to shift the odds in our favor.  

Shift IQ (SQ)

As you listen to the Presidents speech, start with the constraints: the hand he was dealt with the Great Recession and the International crisis and Wars. Rate him along these five dimensions:

1) Shifting Questions - does he accept the givens or question the givens? Does he see what others don't see? Shifting options provide us with options often overlooked rather than just following the known procedures. Does Obama illustrate what we tend to miss or overlook and suggest practical solutions? Does he frame the argument differently from the same old same old to make us feel once again, Yes We Can and Yes We Will? 

2) Shifting Time - does he establish the right time frame for urgency and patience? Shifting time create possibilities where most people only repeat what they've done in the past. Does he make the case how past decisions have limited our options? Does he ask us for patience on ridding ourselves of the old systems that have failed us while he urges us to take specific action now to make a better today and tomorrow?  Does he show us how to make the most of the forces at play? There is no time like to present to create the future.

3) Shifting Interaction - does he change the game we are playing. Both over the past year and his interactions with the Republicans. Is he demonstrating his ability to rapidly adapt to the political and economic forces at play? Shifting interactions changes the game. Does Obama shift from an attempt at a bipartisan approach to one that demonstrates there is a new game in town that will make a difference in the midst of the worst recession America has ever experienced? Does some of what he suggests question convention, proposing a different game, that is neither right or left? Does he stand tall and demonstrate command presence in the face of his enemies? 

4) Shifting Perception - Does he influence us that we are going in the right direction with the proper course corrections that are involved in any change effort? Shifting perception influences outcomes. Does he admit mistakes and learn from it and engage us to learn? How do we feel about ourselves, our futures in the presence of our chosen President after his first year in office? Does he inspire our behavior to achieve the agenda for America's recovery?

5) Shifting Structure - Structure shapes behavior. Is the President establishing a winning game, is he positioning us to win? Have we fallen prey to a failing structure in Congress and what does the President have to say about it? Does he make the hard decision?  Has the President set the stage for a structural solution that will gain momentum and move us forward? Do you hear how we will advance rather than go back to old ways that haven't and don't work?

We need Advantage-Makers in the White House, the Senate and the House of Representatives to shift the economic and political playing field. It is their job to get it right. We looked to them, with our input as a democracy to do the right thing.

Listen for the Shift IQ of our President in his State of the Union and rate 
On a scale of 1-----10 how effective at shifting the question
On a scale of 1-----10 how effective at shifting time
On a scale of 1-----10 how effective at shifting interactions
On a scale of 1-----10 how effective at shifting perceptions
On a scale of 1-----10 how effective at shifting structures

Advantage-makers use the 5 strategic shifts as levers to achieve higher results. Difficulties become easier, complex things become simpler, things that seem too slow get done quicker, and we can enjoy the fruits of our labor - we have more fun doing it. 

The state of Obama's ability to shift America 
The State of the Union will be revealed. The state of Obama's ability to shift America will also be on the line. In past blogs I have indicated that Obama is an Advantage-Maker. From my studies we can see that Advantage-makers are not perfect. They make mistakes, but they learn faster, use failure as feedback to course correct, make new connections, and get more out of the information and experiences they engage in. We want America and our President to succeed. We will be at a great disadvantage if he and we don't create superior outcomes in the face of the constraints we face. Just as I believe we are stronger today than we were one year ago, it will take President Obama's advantage-making skills and together we will make our nation better and stronger.

Is your boss hungry? If your job is on the line you must make the decision makers hungry. What do hungry people do? They eat. Dinner is served. And you better be serving something they want or you will be sent back or in these times, sent packing.

For Star Trek fans, the analogy is to be Scotty, the Enterprise spaceships’ chief engineer. Whenever the ship was about to blow up, Captain Kirk would ask for, "More shields (or power), Scotty." 

Scotty’s reply was never ‘no problem.’  Rather, 

Scotty would say, “I dunnot (Scottish accent) know if I can do it Captain.”

Captain Kirk: "We need this up in 10 minutes."

Scotty: "It will take at least 30 minutes."

Next scene we see, the ship is saved, once again. Scotty is a hero and lives (keeps his job) for another day.

Just a movie and TV show? Of course, but survivors make themselves indispensable. When your boss discusses issues this is not the time to say ‘no problem’. That may sound strange since most advice would be to think you should say, “Yes, sir/ma’am.” You certainly don’t want to alienate anyone, but your contribution should be positioned as key to the survival of the organization, now and in the future. You must make them hungry (without being obnoxious or foolish) and you are the only one who can feed them. If it really is no problem you are expendable sooner rather than later.

To make them hungry, you must now be adaptable, you must be the one who allays their fears of failure.

Your Advantage-Maker skills must be exercised and refined.

Shift time to produce urgency for your contribution.

Shift interaction to change the game from your need to the company’s need.

Shift perception to take on a winning mindset and influence perceptions to see you as the go to player who can multiply your value to the company.

Shift structure to shape behavior, reducing wasteful inefficiency and cumbersome conflict, this will align and advance the organization for speed, simplicity and ease.

Your talent and contribution matter. Don't forget about quenching their thirst and giving them a dessert as well. Anyone who doesn't think that people aren't spending on sweets in the recession hasn't looked at how waistlines grow in times of stress.

I wonder if you are hungry for knowing how to influence your boss, if so that should confirm that creating desire is most important for you to learn now.


Advantage-makers spot opportunities in problems - and a recession can be a real problem. And there's the opportunity. Everyone wants their problems solved. 

Most people think about taking advantage of an opportunity, shift to focus on how you can take advantage of a problem. 

People became millionaires during the Great Depression.  And while I don’t know any personally, I don’t think they were all robber barons. Some businesses typically do fine, such as automobile and truck parts.

Be an Advantage-Maker inside your organization. You can either create the horse to ride or pick a winning horse. Your choice. Finding a horse to ride may be faster, simpler and easier at this time.

The first Advantage-Point: 

Adapt and Stretch - the person with the widest range of responses wins. Non-adaptiveness is costly. 

It's not the best who wins, its who is most adaptive

While most people are engaged in cutting and reducing, Advantage-Makers put their attention on creating more value.  Now is the time to distinguish yourself in the marketplace compared to the cut and reduce crowd.

Dr. Fleming discovered peninsulin when a pesty mold killed his bacteria culture. Not a good thing. Fleming made a dimensional shift in his thought process and saw the mold not as a problem but a solution to another problem - that of ridding unwanted bacteria. Solutions are waiting to be found in the recession. Shift your efforts to providing targeted advantages for your customers.  

A person with attention deficit disorder takes his malady - short attention cycles and becomes a master at disaster recovery – ever ready to multi-task and fix things rapidly. 

What solution is looking for the problem you face?

Money is on everyone's mind now. 

Use the code of the advantage maker: time, interactions, perceptions, structures. (T.I.P.S) with the two main problems people are concerned with: surviving and/or saving money. Focus on shifting one or a number of the T.I.P.S. and you may find your opportunity knocking.

For example, shift payments into the future, it will reduce resistance and accelerate sales. Speed is also a time shifting advantage. Taking too long will undermine your responsiveness to customers. Remember customers are really willing to leave now, applying the different shifts can create new value. 

During the recession efficiency becomes the catchword.

There is nothing more efficient than creating an advantage.

The 'R' word. 

'Recession' is on the back of most of our minds. Everything was going along just fine and then boom the worry machine starts.

A rule of thumb is that a recession is two consecutive quarters of shrinking GDP. Are we in one now? We won't technically know for another few months.  But listen to your TV news reporters patrolling the stock exchanges, see the worldwide tumbling of stock markets, and feel the effects of your stock portfolio shrink and it's no longer academic. 

You are on the roller coaster and you didn't even know you bought a ticket. Today the market plummeted 300 points and closed plus 300. A 600 point swing. That's volatility.

How did the sky begin to fall (if it did at all)?

Is a recession a structural problem or a psychological problem?

Certainly, when fear takes hold, perception drives behavior and we head for the exits. But underneath that there is the structural issue. 

Structure drives behavior.  Just as a river has an underlining riverbed that shapes the behavior of river the underlying structure shapes the behavior of the US economy and your business.

Structural forces can strengthen and weaken the economy. Growth, productivity, value creation, fiscal and monetary policy must contend with the housing market slowdown, the subprime mortgage debacle, oil prices skyrocketing, the weak dollar, rising food prices, overextended credit card delinquencies and job losses that are immediately felt. These forces are driving the behavior of the markets and your decisions.  They effect our time horizon and what we think is possible.

I asked my stock broker if the sky was falling and he said this is the cycle, history will repeat itself, things will get better, but it will be rocky for awhile.  But I didn't want the history lesson. I wanted the structural forces lesson.  What and how were the structural forces at play so I could make an informed decision now, instead of a reactive emotional issue to my stock portfolio dropping. 

A recession is both structural and psychological.

To take advantage of the situation 
Advantage-Makers shift perceptions and work with the structural forces at play to form their judgments, or use their influence to change the structural dynamics. 

The stimulus package of fiscal and monetary policy, by the President, Congress and those proposed by the Presidential candidates must address the underlying structure. Short term and long term solutions must reduce structural impediments and structure us to be competitive to be able to win. Otherwise, a 75 basis point rate reduction by the Fed generates fear and uncertainty instead of stability.

We look to our leader for structural solutions. Specifically, their ability to spot the structural forces and influence them for the common good.

Think as an advantage-maker.

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